Promoting Cultural Equality

To promote cultural equality, SinoPac Holdings is committed to reducing any form of inequality inside and outside the organization and putting efforts to protect people's right to learn and enjoy art, regardless of gender, wealth, or race, to achieve social equality and justice. The Company will continue to use core business operations and the professional resources of SinoPac Volunteers to support children's art and cultural education activities. SinoPac Holdings will work with education and social enterprises to promote long-term intensive cultivation programs. To attain the goal of " Together, a better life", SinoPac Holdings expanded the collaboration with townships, communities, and schools in 2023 to enhance the financial literacy education for children, youths, and financially disadvantaged groups and jointly create a better environment for culture and art. The Company also encourages people to respect the elderly and intensify community building.

500 Young Award

In addition to caring for children, SinoPac Holdings also pays close attention to the diversity of the youth generation. The Company organized the "500 Young Award" with 500times. udn.com to identify iconic key figures in the lifestyles of the youth generation in 10 specific sectors and encourage the youth generation to unleash their passion and energy. The Award also organized youth seminars and forums for senior executives of SinoPac Holdings to engage winners of the Young Award face to face, discuss the wealth management views of the young generation, encourage young people to make good use of financial resources, and make their life goals come true.

Rebirth of Diverse Elderly Culture

SinoPac Holdings understands that the aging society is a significant issue in Taiwan. Since 2018, SinoPac Holdings has held outdoor charity concerts, "Songs for You," with Hsieh Ming-Yu, Pun Car Band, and Southern Winds studio, who share the same philosophies. The concerts were dedicated to the elderly, singing songs that soothed their hearts, and expressing gratitude and care for their lifelong dedication to Taiwan. They reduced anxiety and loneliness with music and promoted physical and mental health through singing, which support the action objective of "Promote Cultural Equality" in "Reduce Inequality", one of SinoPac Holdings' three major sustainability commitments. In the past six years, "Songs for You" has been organized 33 times in 28 communities across Taiwan. During the epidemic, SinoPac utilized online live streaming to broadcast songs that inspired nostalgia, which received wide acclaim from the elderly and netizens, and accumulated more than 100,000 views.

Bank SinoPac has exclusively sponsored "Song of Life Co-creation" since 2019. The Golden Melody Award winner, Hsieh Ming-Yu, along with professional teachers of community theater and the elderly jointly participated in musical creation. A total of 11 “Songs of Life” have been created as of the end of 2023, and they have been distributed in the album "Old Days," which was released on music streaming platforms in 2021 as the first music creation to record the development of Taiwan's community with popular music. In 2023, the artists visited remote areas such as Toucheng Township in Yilan County, Xiyu Township in Penghu County, and Baolai in Kaohsiung City and completed 3 Songs of Life Co-creation including "Guishan Island residents’ homes", "Life goes up and down like the sea", and "Come Here to Live". The songs chronicled the life experiences of the elderly and the trajectory of local cultural development, demonstrating the strength and resilience of the elderly and passing on culture to the next generation.

SinoPac volunteers took pictures with the elderly signers.

In view of the changes in the population structure and urban and rural development in Taiwan, Bank SinoPac has supported the "Home from Above" project since 2019 to make use of its core competencies, values, and business resources to help children explore and document stories in their hometowns and create a bond between the children and the land, thereby creating a spark of hope for passing on the unique traits of the land and encouraging children living in remote rural areas to support their communities and have broader access to career choices. In 2023, one child entered the Arete Honors Program of National Yang Ming Chiao Tung University for performance in producing documentaries. In 2023, the "Home from Above" Project, with the participation of 7 schools and 6 returning teams, trained 63 young directors, released 13 documentaries, and organized 1 presentation of results and 2 homecoming exhibitions. They used video documentation as a medium to teach children the powers of their hometowns, storytelling, images, and editing, and to build up children's capacity for social participation, independent action, communication, and interaction. They also reduced the gap between urban and rural education and respected cultural diversity. As of 2023, the Project has trained more than 150 children and produced 29 documentaries with the participation of 4,086 teachers in the LearnMode education platform and more than 60 youth volunteers. The Project used technology to support teachers and students with insufficient resources and provided them with an equal opportunity to learn photography and document their hometowns.